One-stop Shopping On the Web Via MyPhone Mobile Portal Service, Inc. (Nasdaq:PHCM), a leading provider of mobile Internet software and services, and, a premiere provider of Internet shopping and e-commerce services, today announced an agreement to deliver e-commerce services to Internet-enabled mobile phones through the™ MyPhone™ service. This collaboration is designed to allow network operators to realize new e-commerce revenue streams by offering their MyPhone subscribers the opportunity to purchase books, videos, music, computer hardware and software products using their Internet-enabled mobile phones. has built e-commerce solutions for some of the most recognizable names on the Internet in the computer, software, manufacturing and multimedia products industries, such as Philips Electronics North America Corp., Fujitsu Computer Products of America and UMAX.

With the BuyNow application, network operators will have a compelling addition to the robust MyPhone portal offering, complementing existing applications such as real-time stock quotes, news feeds, weather updates, horoscopes, email, address book and calendar. "We chose e-commerce provider because they share our product requirements: fast implementation, high value to customers and a proven technology," says Ben Linder, vice president of marketing for "Meeting these criteria helps us to successfully deliver to wireless carriers new revenue streams as well as compelling applications for mobile users."

"BuyNow has built e-commerce sites to further our clients' brands, establish a Web presence and increase revenues," said, Roger Andelin, president of "Our collaboration with is extending these same objectives to the wireless level - helping carriers create a one-stop shopping portal that provides the information and services their subscribers seek."

About was founded in 1998 as a wholly owned subsidiary of BUY.COM. BUY.COM recently spun off a majority interest in The company is a product of, an Aliso Viejo, Calif.-based Internet incubator. provides Internet shopping and e-commerce services, including shopping cart design, catalog management, telephone customer service, order processing, payment processing, shipping and logistics. BuyNow offers all of these services bundled into a single, comprehensive service to clients.

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