SFR and Webraska Announce the Launch of the World's First Detailed Urban Traffic Maps On WAP Mobile Phones

Demonstration at GSM World Congress - Alcatel stand F13

    Webraska Mobile Technologies, the world's first provider of real-time traffic information, maps and navigation on WAP mobile phones, and SFR, the first mobile operator to introduce pre-WAP services in Europe, today announce the launch of the first real-time detailed traffic maps on key locations within Paris, France, and the surrounding area. This service, a world-wide first, is being demonstrated on Alcatel's stand at the GSM World Congress held in Cannes, France (2-4 February 2000).

    Users will be able to see 26 maps of Paris' most congested locations including the Champs Elysees, the La Defense business area, and the fast routes along the Seine. The phone's screen will show streets and intersections shaded black, grey and white to indicate whether a street is blocked, heavily congested or free of traffic. Street names and symbols, such as railway stations and tourist landmarks, will enhance the user-friendliness of the service.

    On February 15, the service will be available free of charge to subscribers of e.medi@, the mobile internet offering launched by SFR in March 1999. Users will then access the "SFR Traffic" menu on their mobile phone and be offered a choice of areas in and around Paris.

    "The main advantage of mobile internet is that it provides services that are useful wherever you are. Webraska's partnership with SFR continues to produce innovative solutions that improve the lives of mobile telephony users in an area where location and timing are especially important: traffic congestion", commented Jean-Michel Durocher, CEO and founder of Webraska.

    Antoine Iris, e-medi@ Managing Director said that "thanks to our indepth knowledge of WAP technology and our close collaboration with innovative partners such as Webraska, SFR is able to develop internet-based mobile services that all our customers find both easy and helpful to use. The faster throughput and instant access provided by GPRS will later enable us to go even further in the development and conception of multimedia applications, as soon as the handsets become available".
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