AirTouch Cellular, part of Vodafone AirTouch Plc (NYSE & LSE:VOD), and Amazon.com (NASDAQ:AMZN) have signed an agreement that will allow AirTouch Mobile Web customers to make purchases from the leading Internet retailer, directly from a mobile Internet ready phone.
Beginning this spring, AirTouch Mobile Web customers will have direct access to shopping features on Amazon.com's Web site, allowing AirTouch customers to browse through Amazon.com's online stores, make purchases, send gifts, and even select gift wrapping service -- all through a wireless phone.
"We're pleased to be working with Amazon.com, the world's dominant leader in e-tailing. This arrangement will demonstrate how customers can satisfy their need to browse and purchase from the web, conveniently from the palm of the hand," said Cliff Fitterer, managing director of Internet services for AirTouch Cellular.
"Mobile commerce makes finding, discovering and buying products at Amazon.com even more convenient," said Lil Mohan, general manager, Amazon.com Anywhere. "We are pleased to be working with AirTouch Cellular to help customers use their mobile phones to get items off their to-do lists before they need to write them down."
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