Business Editors & High-tech WritersEverypath, a leading infrastructure provider for the wireless web, today announced BestBuy.com, Inc. (NYSE: BBY), a wholly owned Internet subsidiary of Best Buy Co., Inc., as a new charter customer.
The initial applications developed will allow BestBuy.com(tm) customers to check product availability and purchase products and gift certificates from any smart phone or Palm VII over the wireless web. In addition, Everypath will mobilize a new area of the BestBuy.com site to provide content and applications of specific interest to owners of smart phones and PDAs.
"Wireless Technology has become a very popular form of communication and will be an important source for our customers to learn about BestBuy.com's products and services," said Scott Bauhofer, Vice President and General Manager of BestBuy.com. "Everypath's understanding of mobile content and applications will help BestBuy.com become the leader of this new and exciting category."
"We are very pleased to announce BestBuy.com as one of our charter customers," said Everypath Chief Marketing Officer Marcia Kadanoff. "As the largest consumer electronic retailer in the U.S., they are one of the few companies in a position to define how mCommerce will be different than eCommerce."
[ Home | Contact | MobiChat | Experts database | Let's do it ]
Comments to the content of this page can be posted on the MobiChat discussion group