Sierra Imaging's Image Expert CE 2.1 Is Bundled With the New HP Jornada 540 Series Color Pocket PC

Jornada Users Can Browse, Annotate and E-Mail Images Using Image Expert CE

Sierra Imaging, Inc., the industry leader in providing imaging solutions for mobile devices, announced that its popular Image Expert(R) CE software is now bundled with the HP Jornada 540 Series Color Pocket PC, unveiled today by the Hewlett-Packard Company of Palo Alto, CA.

Image Expert CE 2.1 is the most advanced imaging software technology available for users of any mobile device. It has been optimized to work seamlessly with Microsoft's Pocket PC platform powered by Windows.

With Image Expert CE 2.1, users of the HP Jornada 540 Series Color Pocket PC can easily transfer images from a digital camera into the Pocket PC; browse and organize the photos into a slide show; create, display and edit text over images; add voice annotation; and e-mail photos as attachments anywhere on the Internet, directly from their HP Jornada 540 Series Color Pocket PC.

Image Expert CE 2.1 takes full advantage of the brilliant 16-bit, 65,536-color display featured on this newest hand-held PC companion from HP. Photos organized and stored in the HP Jornada Pocket PC's large internal memory (16MB RAM) are easily viewed on the LCD, providing instant entertainment at parties, family gatherings or the office.

"Our customers want more than just calendar and contact management from the HP Jornada 540 Series Color Pocket PC," said Kok-Khoon Lim, general manager of HP's Asia Pacific PC Division. "They want a device that fits their individual lifestyle. Image Expert CE fits a range of needs for our customers -- from business to pleasure -- real estate agents to soccer moms -- Image Expert CE allows users to easily browse, annotate, organize and share digital photos in vibrant color."

Image Expert CE 2.1 exploits the HP Jornada 540 Series Pocket PC's fast processing power, high color display and expansion capabilities, providing users with functionality and a feature set not available in other mobile computing devices. Image Expert CE enables users to:

-- Transfer JPEG images directly from the most popular digital cameras to the HP Jornada Series 540 Color Pocket PC via CompactFlash memory cards

-- View color images at full size or zoom in for greater detail

-- View image folders as multimedia slide shows and add a text overlay for memorable presentations

-- E-mail images and annotation files directly from within Image

Expert CE

-- Add sounds or voice annotations to images using the HP Jornada 540 Series Color Pocket PC built-in microphone

-- Add text and ink annotations to images using the HP Jornada 540 Pocket PC pen-and-touch interface (stylus included), handwriting recognition software or on-screen keyboard

"We are very pleased that HP chose to bundle Image Expert CE with the new HP Jornada Pocket PC," said John Omvik, product manager for Sierra Imaging. "We've worked closely with HP to provide imaging functionality for its previous Windows CE products, and we are excited by the potential of the new Pocket PC platform. HP has designed an exceptional product, and we are proud to once again provide software for it."

Sierra Imaging, the first software company to develop advanced imaging applications that support 16-bit color on PC companion devices, is highly regarded for its leading role in developing embedded imaging technology, including chip designs, camera firmware, and host application software designed to run on a variety of platforms. "We are committed to providing cutting-edge imaging software tools to users of all mobile Handheld PCs and Pocket PC companion devices," said Omvik.

Pricing and Availability

The full version of Image Expert (R) CE 2.1 is included as part of HP's extensive productivity software bundle with the HP Jornada 540 Series Color Pocket PC. For all other PC Companion users, Image Expert CE 2.1 is available for sale directly at Sierra Imaging's website: www.sierraimaging.com. An electronic download version of Image Expert CE retails for $39.95. A CD-ROM version can be purchased for $59.95. Orders also can be made by calling their toll-free number, 877-446-2439. Visit Sierra Imaging's website for the latest list of supported cameras.


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