FTD.COM (NASDAQ: EFTD) and AT&T Wireless Services (NYSE:AWE), announced a two year partnership that positions FTD.COM as the premier floral and gift provider for AT&T Digital PocketNet(SM) service. AT&T Digital PocketNet consumers can now access FTD.COM's large selection of floral and specialty gift ideas easily and conveniently through their personalized wireless Internet phone service from AT&T Digital PocketNet service and receive an introductory ten percent off every order. The introductory discount is available for 90 days, beginning on May 18, 2000.
"Our partnership with AT&T Wireless Services is yet another example of FTD.COM's commitment to providing consumers with easy and convenient access to their gift-giving needs," said Michael Soenen, president and CEO of FTD.COM. "We continue to position ourselves where consumers are shopping; providing them with instant access to our products anytime, anywhere."
"Our agreement with FTD.COM extends the number of unique applications available on our service," said Kendra Vandermeulen, senior vice president, product development for AT&T Wireless Services. "Now when someone remembers they need to send flowers for an occasion, they can do it online from their phone."
Under the agreement, AT&T Digital PocketNet Service consumers nationwide are able to access FTD.COM's online shopping content through an economical and truly personalized wireless Internet phone experience. Using internet-ready wireless phones from Ericsson and Mitsubishi, consumers can easily purchase any of the over 700 floral products and specialty gifts FTD.COM offers and enjoy the benefits of same day delivery.
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