Ericsson and Magneti Marelli in Automotive Collaboration

Following the agreement the two companies will establish a partnership to supply communication solutions and mobile Internet applications to be integrated into Magneti Marelli's telematic systems.

The products will include GSM technology communication devices (current and future generations up to UMTS) with GPS and other positioning services, new standards of remote interconnection among devices, new voice recognition technologies, and the implementation of WAP solutions.

The market for mobile communication solutions in the car industry will grow rapidly in the coming years. According to industry analyst's estimates, by 2006 50 percent of total new cars produced worldwide will have an in-built telematics capable terminal.

"For Magneti Marelli the agreement aims at strengthening development and production competencies of telematic applications, which expects a sharp, worldwide increase in use within the automotive sector," said Mr. Domenico Bordone, CEO of Magneti Marelli.

"For Ericsson this agreement strengthens its position as a leading provider of wireless communication solutions for the car industry," said Jan Ahrenbring, Vice President, Marketing and Communications, Ericsson Mobile Communications AB. "The integration of mobile Internet in vehicles will provide a new era of services in three strong areas: in-car navigation, communication, and entertainment, making the use of time more effective and driving safer."


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