thatlook.com's Website Now Wireless Enabled

thatlook.com (OTC-BB:THAT) announced today the implementation of ThinkMotion(TM), a Web to Wireless solution, in collaboration with ThinkersGroup.com, to allow mobile users access to the thatlook.com Web site.

Gerard A. Powell, President and CEO of thatlook.com, made the following points with respect to this new development: "With the growing trend toward mobile Internet access, this new technology will allow our potential customers to reach our Web site and act on our advertising whenever and wherever it reaches them.

"The ThinkMotion(TM) technology we are employing transparently translates our content "on the fly" to any handheld device, regardless of the browser, protocol or markup language that may be native to the device. As a result, our Web site will be accessible on any type of wireless device, including the newer cellular telephones from Motorola (NYSE:MOT), QualComm (NASDAQ:QCOM), and Nokia (NYSE:NOK), as well as wireless enabled handheld devices, such as the Palm VII from Palm (NASDAQ:PALM).

"This extension of our Web site is consistent with our mission to make life-enhancing, elective cosmetic procedures easily, broadly and affordably available to most Americans. As we are seeing in all segments of our economy, anything that speeds up information flow and makes it easier for consumers to make decisions and take actions results in improved business for the provider as well. We expect this to do the same for us."


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