Yahoo! Sports Outdoors Unveils Fresh Ski and Snow

Site Features Include Wireless, E-Mail and Instant Messenger Alerts, Audio Updates and Resort Webcams

Skiers and snowboarders in the United States, many of whom are praying for fresh snow tomorrow, will rejoice when they realize how fully dialed-in they can be to Mother Nature's mood swings.

Yahoo!(R) Sports Outdoors' Ski and Snow section (http://sports.yahoo.com/snow) offers winter sports enthusiasts just about everything necessary for a successful trip to the mountain --whether they are planning on taking a few runs during the weekend or a two-week boondoggle out west.

Wireless devices and Yahoo! Sports Outdoors' blanket coverage, including daily audio reports and resort Webcams, let skiers and boarders track daily snowfall, ski conditions, and weather patterns at winter resorts across the country. Winter sports enthusiasts can also receive e-mail and instant messenger alerts for conditions at their favorite resorts.

"Thanks to Yahoo! Sports Outdoors and some of the most trusted names on the mountain, consumers can now use a number of Yahoo! services to be prepared for whatever Old Man Winter stirs up this season," said Susan Nesbitt, producer, Yahoo! Sports Outdoors. "Wireless alerts, a new approach that offers real-time information, along with alerts through e-mail and instant messenger, will help keep skiers and riders aware of changing mountain weather conditions that might dramatically impact their day."

Yahoo! Sports Outdoors has teamed with top skiing and snowboarding content providers: AMI News (OnTheSnow.com) is providing extensive worldwide ski reports, resort Webcams, resort feature profiles, resort information, and daily audio reports; RSN (www.rsn.com) is providing trail maps from their extensive network of U.S. resorts; SKI Magazine, SKIING Magazine, and Snowboarding-Online.com are providing expert columns and features for those looking for a little help as to the best ski areas and resorts in their area.

Snow Mobile

Whether through mobile phone, pager or PDA, those headed to the mountain can be notified of a tepid or temperamental Mother Nature while traveling to their ski and snowboard destination. In addition, daily regional audio feeds and resort Webcams at hundreds of top ski resorts in the U.S. provide skiers and riders a clear image of what they might expect upon arrival at the mountain. People can also incorporate their preferred ski resorts into My Yahoo! (http://my.yahoo.com), a customizable Web page based on a consumer's preferences, in order to stay updated on recent snowfall, track the number of open lifts and check out specifics on their favorite resorts. Wireless alerts and My Yahoo! integration are available on more than 20 Yahoo! World properties.

Gear Finder Gets You Going

Skiers and snowboarders in need of new equipment or a simple upgrade can access Gear Finder, a feature linked directly to Yahoo! Shopping, the No. 1 portal shopping destination on the Web (Nielsen/NetRatings, September 2000). Shoppers can locate everything from snowshoes to snowboards, boots to bindings, and skis to accessories -- all with price comparisons from leading brands such as Salomon, Rossignol and Telemark, and top sporting goods stores such as Oshman's and SportChalet.com.

Shredding a Little Light

In addition to Yahoo! Shopping, Yahoo! Sports Outdoors' worldwide ski resort coverage also integrates content from a number of other Yahoo! properties, ultimately bringing together logical and extensive resources in one location. When looking for more information about a particular resort, people are just one click away from Yahoo! Travel (http://travel.yahoo.com), Yahoo! Weather (http://weather.yahoo.com), Yahoo! Maps (http://maps.yahoo.com), Yahoo! Yellow Pages (http://yp.yahoo.com), and Yahoo! Get Local.

Catch World Cup Skiing and Snowboarding

As a bonus, devotees to ski and snowboard Olympians, such as Jonny Moseley and Picabo Street, have all-mountain access to the latest news, winning runs and standings from the 2000-2001 World Cup skiing and snowboarding season. Fans can track all the action on Yahoo! Sports Outdoors through content from Associated Press, Quokka Sports, Reuters, SportsTicker(R), and the U.S. Ski and Snowboard Association (USSA), the national governing body for Olympic skiing and snowboarding.


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