Sonata and ServiceEngine Partner On Integrated Wireless, Web, and Voice CRM Platform

Supplies Mobile Access to Full CRM Functions Via Multiple Channels for Sales Effectiveness and Customer Satisfaction  ServiceEngine, Inc. (www.ServiceEngine.com), and Sonata, Inc.

(www.Sonata.com) today announced a partnership to add Mobile Sales & Service components to ServiceEngine's award-winning customer management software using the Sonata mobile data platform. The new offering will enable businesses to handle sales leads and customer support inquiries, access customer data, and make direct contact with sales, service and general customer populations via any Wireless Web enabled cellular telephone or PDA. All applications will also be available via an interactive voice response (IVR) interface from any phone.

ServiceEngine, a provider of powerful web-based solutions for customer care and support deploys its MicroCRM platform to solve custom business requirements. It's ASP model provides legacy class power, as an "instant-on" solution. Most customizations can be accomplished in less than ten days.

"This new partnership adds yet another compelling feature set to solve our client's increasing appetite for CRM solutions that are cost-effective and mission specific. In this case, our e-Billing, Healthcare and Financial services CRM solutions will have the added convenience of telephone interoperability," said Jared D. Schulman, President & CEO of ServiceEngine.

Sonata is the leading provider of location-ready applications for targeted and personalized marketing campaigns, content distribution, CRM and enterprise solutions. Applications built with the Sonata platform allow universal delivery of targeted data and messaging to any mobile device.

Owen Davis, CEO of Sonata said, "Extending existing platforms to the mobile world is a great use of our core technologies, and our partnership with ServiceEngine demonstrates the value of this approach."

These mobile technologies lead the way in bringing complete customer care to the employee in the field without complex integration, installation or support.


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