Rand McNally, the world's premier provider of mapping, routing and travel solutions, today announced the company's new downloadable Palm OS(R)-based map and travel information application, StreetFinder(R) Express. Based on its award-winning StreetFinder(R) software, the new application features interactive travel information and customized maps with thousands of points of interest for key metropolitan areas throughout the United States. The maps can be quickly downloaded from the Internet to Palm OS devices, including Handspring, Palm and Sony handhelds. The downloadable application delivers a dramatically rich user experience by taking full advantage of the latest advances in handheld display technology, such as 16-bit color and 320-by-320-pixel resolution.
"Moving to a downloadable model is a significant step for Rand McNally," said Robert P. Denaro, senior vice president of Rand McNally's business-to-business unit. "We are able to deliver interactive travel information and maps tailored to where you want to go, when and how you want to receive the information."
The downloadable StreetFinder(R) Express maps contain complete street and address details and are highly customizable, allowing users to add personal points of interest and select unique icons. The maps also include detailed points of interest such as shopping, entertainment and Mobil Travel Guide(R) hotels and restaurants. The easy-to-use interface features a tool bar with easy-access functions and help-system features to assist first-time users.
Rand McNally has licensed the application to Sony Electronics, who is bundling StreetFinder(R) Express on its new CLIE(TM) PEG-N710C, PEG-N610C and PEG-S320 handhelds. The bundle includes a sample map display and detailed point-of-interest information with additional downloadable maps and travel products available for purchase at www.randmcnally.com/clie.
"Through a combination of high-resolution maps and easy-to-use travel information, this new downloadable version of our award-winning StreetFinder(R) application demonstrates the rich user experience and amazing clarity we are now able offer to handheld users," adds Denaro. "Our maps and travel information not only provide the perfect showcase for this significant breakthrough in improved resolution, but also enhance the overall handheld experience."
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