Comverse (NASDAQ: CMVT), the world's leading supplier of software and systems enabling network-based multimedia enhanced communications services, and Europolitan Vodafone, the innovative Swedish mobile operator, today announced a joint trial of the Comverse MMS solution over Europolitan's 2.5/GPRS network.
During the first phase of the project that began in late June an internal technical trial is being conducted with Europolitan Vodafone employees. The participants are equipped with either a WAP-enabled handset or a PDA to send and receive multimedia messages combining pictures and text, as well notification of new messages. The second phase of this project, which will commence in November, will focus on Europolitan Vodafone customers, specifically the youth and young professionals.
"We chose Comverse as our MMS trial partner due to its leadership position in the emerging MMS market," said Mikael Kluge, Director of Mobile Internet of Europolitan Vodafone. "We are pleased thus far with the results of our joint MMS trial. In the long run, we envision multimedia messaging becoming a highly popular mass market application, especially with the wide-scale deployment of our GPRS and UMTS next-generation networks."
"We are very excited to have teamed up with Europolitan Vodafone on this pioneering MMS project," said Micha Ben-Assa, Vice-President Europe of Comverse. "We believe MMS will help innovative mobile operators such as Europolitan Vodafone generate substantial new revenues and deploy services in their next-generation network infrastructure. Building on the proven SMS model, multimedia messaging adds new capabilities - such as audio, video and pictures that enrich the user experience and drive usage."
Ericsson, the leading Swedish manufacturer of mobile phones, will participate in the trial and supply their new MMS enabled handset, the T68 for some of the trial participants. The T68 is Ericsson's first mobile phone with color display, MMS, and digital imaging and audio capabilities. This very small, powerful and sleek mobile phone, with a completely new look and feel, is developed for GSM 900/1800/1900 to work on GPRS networks.
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