Conference Demonstration to Run on PrimeCo's Network; Also Using Technology from Lucent Technologies, GTE TSI and InfoNow Corp.
SignalSoft Corp, a leading nternational software developer of Wireless Location Services(TM), announced today that it will team up with several wireless telecommunications companies to conduct a live demonstration of local.info(TM), a new location-based information service, during the upcoming CTIA's Wireless '99 Conference in New Orleans.
The demonstration is a joint effort, utilizing technology from five companies: SignalSoft's location-based software, the New Orleans CDMA network of PrimeCo Personal Communications, Lucent Technologies' Mobile Switching Center, GTE TSI's intelligent network service bureau and InfoNow Corp.'s localized content and voice processing system. The CTIA demonstration will show how location-based services can deliver personalized lifestyle, business and entertainment information to wireless subscribers. Using PrimeCo wireless phones, the information will be delivered based on a caller's location and specific request. During the conference, CTIA attendees using the PrimeCo network will be able to experience the service by dialing (STAR)-FIND to easily access localized information about the nearest restaurants, clubs, attractions and ATMs in the New Orleans area.
The five companies will host a press event featuring local.info during CTIA on Tuesday, February 9th at the Ernest N. Morial Convention Center, New Orleans, Conference Room No. 1 -- Room 252. The schedule includes management presentations, a live demonstration and question-and-answer session.
In addition, there will be ongoing demonstrations of this exciting new location-based information service at Lucent Technologies' booth (No. 3247) and at the GTE booth (No. 4815).
SignalSoft's local.info, one of several products in its suite of Wireless Location Services, is supported by the Company's recently introduced local.info Content Alliance. The local.info Content Alliance combines SignalSoft's location-based software with a range of localized information provided by the Alliance members. These pre-packaged services allow cellular and PCS network operators to easily deploy location-based services in their network and to quickly offer a variety of services to their subscribers. GTE TSI's INPosition(SM) service, which uses SignalSoft's local.info product, is commercially available as a service bureau application. Local.info is also commercially available through SignalSoft's other channel partners.
"CTIA attendees will be able to experience first-hand how SignalSoft's local.info, combined with the local.info Content Alliance and technology from the participating companies, turns their existing phone into an extremely efficient way to access localized information, including Internet content. This shows how complex technology can be simplified to provide exciting new services for consumers. During CTIA, attendees can just dial (STAR)-FIND to try out the service," said David Hose, SignalSoft president.
Tom Welsh, director of new products at PrimeCo, stated: "PrimeCo is interested in offering more enhanced services to our customers. We are pleased to demonstrate this exciting new location-based product from SignalSoft in front of the worldwide wireless audience attending CTIA."
"We applaud SignalSoft's ability to provide cdmaOne(TM) carriers with a location-based information service that offers wireless subscribers easy access to real-time information from the Internet," said Perry LaForge, executive director of the CDMA Development Group.
"SignalSoft has clearly developed a revenue-generating and service differentiation solution for carriers that capitalizes on cdmaOne technology's superior wireless data capabilities. We look forward to the continued evolution of location services based on cdmaOne," concluded LaForge.
"We are very excited to be part of this unique demonstration as well," said Paul Wilcock, assistant vice president-marketing for GTE TSI. "Our INPosition service, which uses this innovative product from SignalSoft, demonstrates how GTE TSI can help wireless network operators quickly deploy location-based services to win new customers."
PrimeCo Personal Communications, which is owned by AirTouch Communications and Bell Atlantic, provides digital wireless service in more than 30 major cities in Alabama, Florida, Illinois, Louisiana, Texas, Virginia and Wisconsin. Sale of the company's Hawaii license and operations is pending regulatory approval. In the continental U.S., the company has PCS licenses covering about 60 million potential customers in 10 major trading areas and has nearly 3,100 employees. At the end of the third quarter 1998, PrimeCo had more than 700,000 subscribers. PrimeCo phones and service are sold through the company's 95 stores and kiosks, its business-to-business direct sales force, about 2,200 indirect retailers and its toll-free telephone sales line 800/PRIMECO(SM). The address for PrimeCo's interactive Web site is www.primeco.com.
Lucent Technologies, headquartered in Murray Hill, N.J., designs, builds and delivers a wide range of public and private networks, communications systems and software, data networking systems, business telephone systems and microelectronic components. Bell Labs is the research and development arm for the company. More information about Lucent Technologies is available on the company's Web site at: http://www.lucent.com. SignalSoft is a charter member of Lucent's Cooperative Innovations(SM) Program, which supplements Lucent-developed and branded solutions that stimulate usage with new services or help carriers better manage records for billing and customer care.
GTE TSI provides integrated wireless solutions for more than 180 wireless operators throughout North America, Latin America and Europe. These solutions, supported by state-of-the-art network capabilities, include roaming facilitation and fraud management featuring the industry's most advanced technologies for validation, verification, authentication and profiling.
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