ALAMEDA, Calif. (June 22, 1999) - Virgin E-Commerce (US) Inc.'s Virgin Megastore Online, the ultimate entertainment retail destination online, and Geoworks Corporation (NASDAQ: GWRX), a leading provider of mobile e-commerce and information services for the consumer market, today announced an agreement to offer free CDs from virginmega.com to Discopro.com subscribers. Unveiled today, Discopro.com is the first mobile information service that delivers a wide range of discounts and promotions to users of digital cell phones or alphanumeric pagers. Virgin Megastore Online is among the leading retailers promoting merchandise through the service.
Totally free for subscribers, Discopro.com sends notifications to subscribers when and where they want about great deals on items they regularly purchase from their favorite retailers. Subscribers get to choose their preferred categories and those who select to receive messages from Discopro.com's "CDs and Gifts" category may receive a variety of exciting promotional messages on their phones or pagers, including special promotions from a variety of titles offered at Virgin Megastore Online. The promotions will be targeted to fit specific musical tastes of each user.
"We are thrilled to be one of the first retailers to offer promotions through Discopro.com because it makes Virgin a pioneer in wireless direct marketing," said Dave Alder, Senior Vice President and General Manager of Virgin Megastore Online. "Discopro.com enables Virgin Megastore Online to share special promotions and discounts with our customers at anytime and anyplace. The targeted promotions we are offering will help us drive more traffic into our stores and onto the virginmega.com Web site."
"Discopro.com offers compelling promotional deals for cell phone and pager users anytime, anywhere," said Rhonda Jobe, vice president of marketing of Geoworks. "By including promotions from leading recognized brands like Virgin, we are giving our customers an exciting new way of getting great music deals."
About Discopro.com Free for subscribers, Discopro.com is an advertising-supported service that delivers targeted promotional offers to users of digital cell phones or alphanumeric pagers. This enables consumers to receive notifications when and where they want about free merchandise or great deals on items they regularly purchase from their favorite retailers.
To sign up, consumers simply visit www.discopro.com to create their profile and specify how, where and when they want to receive their messages. Subscribers can choose to receive their promotions from the following categories: CDs and Gifts, Movies and Concerts, Videos/Electronics/Computers, Food, Outdoor Recreation/Sports, Automotive/Travel, and Clothes/Home. Once consumers have selected their discount and promotion categories and determined when they want to receive them, they simply provide their cell phone or pager number. To redeem a Discopro.com discount or promotion, customers simply reference a promotional code while purchasing the item on line, via the phone or in person, just as they would with a paper coupon.
Other retailers for the service include T.G.I. Fridays, Noah's Bagels, Einstein Bros. Bagels, Egghead.com, CD World, Roundtable Pizza, Hollywood Video, Seattle's Best Coffee, Bedandbath.com, J-Crew, Pro Flowers, Webtickets, Shopwireless, Opals International, Omaha Steaks, Hunter Bay Coffee, Sportstore.com, Magmall, Magellan GPS and Hotel Discount. Additional retailers and promotional categories will continue to be added to the service on an ongoing basis.
About Virgin E-Commerce Los Angeles-based Virgin E-Commerce (US) Inc. has created Virgin Megastore Online, an innovative online retail experience synonymous with the Virgin brand. The company has implemented an integrated retail strategy, enabling the online store and the brick and mortar stores to leverage the strengths of the other. Virgin Megastore Online at virginmega.com is ideally positioned to serve a global customer base by offering a vast selection of product, ranging from music, video, entertainment-oriented books, and Virgin merchandise. In addition, the Virgin E-Commerce team benefits from the knowledge base of Virgin Megastore's 10,000 employees to produce original content for virginmega.com. Debuting a site for the U.S. in May 1999, Virgin E-Commerce will roll out additional sites targeted to specific geographical regions including the U.K, European and Japanese markets by the end of 1999.
About Geoworks Geoworks Corporation (Nasdaq: GWRX) is a leading provider of mobile e-commerce and information services for the consumer market. The company offers Internet-based information services, including advertising-sponsored content, to the growing universe of digital mobile phones and pagers. Based in Alameda, California, the company has international offices in Japan and the United Kingdom, and can be found on the World Wide Web at http://www.geoworks.com.
[ Home | Contact | MobiChat | Experts database | Let's do it ]
Comments to the content of this page can be posted on the MobiChat discussion group