QUALCOMM Incorporated (Nasdaq: QCOM), pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology, today announced that Oracle Corporation (Nasdaq: ORCL), the world?s leading supplier of software for information management technology, has chosen QUALCOMM?s pdQ? smartphone as one of the key platforms for its Customer Relationship Management (CRM) mobile sales and service applications. Oracle CRM 3i is a complete suite of products for managing all aspects of customer relations, from marketing to sales to service.
?Combining the popular Palm Computing platform with CDMA wireless data access, the pdQ smartphone demonstrates the flexibility to support a wide variety of business solutions,? said Dr. Paul E. Jacobs, president of QUALCOMM Consumer Products. ?With Oracle?s mobile sales and services applications, the pdQ smartphone provides enterprise companies with a completely portable management tool, from customer and contact data to sales forecasting and opportunity tracking plus crystal clear CDMA voice capabilities.?
?Oracle?s CRM product suite provides businesses with coordinated marketing, selling and support across all customer interaction channels,? said Mark Barrenechea, senior vice president, CRM Products Division, Oracle. ?Using QUALCOMM?s pdQ smartphone as a wireless platform, Oracle CRM offers a simple, intuitive solution for sales force and mobile service automation that allows anytime, anywhere synchronization with the corporate office.?
Oracle CRM 3i, a suite of 35 integrated modules, provides companies with marketing, sales, service, call center and electronic commerce solutions. Additionally, Oracle CRM provides out-of-the-box integration between CRM applications and back-end ERP applications. Integration makes key business processes much simpler and provides a complete view of all customer interactions, whether they occur through direct sales contact, customer access over the web, through a call center or indirectly through partner channels.
QUALCOMM?s pdQ smartphone combines the popular Palm Computing® platform with a CDMA digital wireless phone that supports wireless Internet access and e-mail while giving customers access to the more than 1,000 applications available for the Palm Computing platform. The pdQ smartphone offers businesses and consumers end-to-end security for sensitive transactions through the use of standard Internet protocols. Users can input data three ways: through Palm Computing?s Graffiti® power writing software, the on-screen keyboard, or through a personal computer?s keyboard when connected to the pdQ smartphone with the included HotSync® technology.
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