Phone.com, Inc. (Nasdaq:PHCM), a leading provider of software and services that enable the delivery of Internet-based services to mass-market wireless phones and Traffic Station, Inc., a leading national provider of personalized traffic and transportation information via the Internet and wireless communications devices, announced today that Traffic Station will use the Phone.com™ MyPhone™ Service to deliver personalized traffic and transportation alerts and reports to Internet-enabled wireless phones. The MyPhone service also provides users with a host of other personalized Internet information services including news feeds, stock and financial information databases, email, address book, and calendar functionality.
Phone.com's MyPhone Service is a Mobile Portal Platform enabling network operators to rapidly enter the Internet economy by offering their own branded portal sites for wireless subscribers. The MyPhone service includes a robust set of mobility-centric information services and applications for both PCs and microbrowser-capable wireless phones. MyPhone provides a framework for aggregation, presentation, personalization, and delivery of Internet based content and wireless-network integrated applications.
"We are thrilled to be selected to provide a traffic and transportation information for the MyPhone Service" said Geoff Halstead, Traffic Station's president and chief executive officer. "MyPhone is exactly the type of bundled service offering that will help the wireless data market take off and it is directly in line with our vision of providing products and services that take full advantage of the convergence of wireless technology and the Internet."
Traffic Station combines comprehensive, real-time traffic information with an award-winning Web design, state-of-the-art database and Internet technology to create an advanced and intuitive interactive traffic reporting system. Traffic Station offers the broadest selection of Mobility Services on the market, enabling users to elude road congestion and other transportation problems. As part of its agreement with Phone.com, Traffic Station will add even more powerful features for the delivery of its services to microbrowser-enable devices.
"We are pleased to add Traffic Station to the MyPhone offering, " said Ben Linder, vice president of marketing for Phone.com. "Traffic station represents a truly mobile application which will add considerable subscriber value when customized for the phones."
"Phone.com has long been a leader in creating the applications and infrastructure that enable a 'wireless Internet' experience," added Mark Spellen, executive vice president, sales for Traffic Station. "Traffic Station's valued service integrated into the MyPhone offering will strengthen carrier subscriber relations and increase subscriber loyalty."
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